The more informative your advertising, the more persuasive it will be. (David Ogilvy)

The more informative your advertising, the more persuasive it will be.

David Ogilvy

Related topics

persuasive

Related quotes

To be persuasive we must be believable; to be believable we must be credible; credible we must be truthful. View quote
Edward R. Murrow
Advertising: the science of arresting the human intelligence long enough to get money from it. View quote
Stephen Leacock
Advertising is the modern substitute for argument; its function is to make the worse appear the better. View quote
George Santayana
In the arts, the critic is the only independent source of information. The rest is advertising. View quote
Pauline Kael
Many a small thing has been made large by the right kind of advertising. View quote
Mark Twain