Matt Ridley quotes
The fuel on which science runs is ignorance. Science is like a hungry furnace that must be fed logs from the forests of ignorance that surround us. In the process, the clearing we call knowledge expands, but the more it expands, the longer its perimeter and the more ignorance comes into view.
Matt Ridley
Nicholas Humphrey, a Cambridge psychologist, was the first to see clearly the solution to this puzzle. We use our intellects not to solve practical problems, but to outwit each other. Deceiving people, detecting deceit, understanding people's motives, manipulating people -these are what the intellect is used for. So what matters is not how clever and crafty you are, but how much cleverer and craftier than other people. The value of intellect is infinite. Selection within the species is always going to be more important than selection between the species.
Matt Ridley
Evolution is more about reproduction of the fittest than survival of the fittest; every creature on earth is the product of a series of historical battles between parasites and hosts, between genes and other genes, between members of the same species, between members of one gender in competitions for members of the other gender.
Matt Ridley
Advertising works. Brand names are better known if advertised with sexy or alluring pictures, and better-known brands sell better. Why does it work? Because the price the consumer would have to pay in ignoring the subliminal message is just to high. Better to be fooled into buying the second best ice-cream than go to all the bother of educating yourself into the ability to resist salesmen.
Matt Ridley
Matt Ridley
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Occupation: British Author
Born: February 7, 1958
Quotes count: 80
Wikipedia: Matt Ridley
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